Design Thinking for Humanity › Templates › Exponential Thinking

Exponential Thinking · book page 292

Exponential Empathy Mapping

Empathy mapping at scale: millions of people, many contexts, one solution.

When to use it

When a solution reaches very different people and cultures.

How to start

  1. Define the groups that the solution will reach.
  2. Map needs, fears and contexts for each.
  3. Find the common ground and the necessary adaptations.

The book explains the tool step by step, with examples from the case study The Living Soil Mandate.

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